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The artist contributes twenty-five thousand pounds cash award to grassroots concert halls

The artist accepting his trophy in his hometown
He won the honor recently in the North East

The artist has given the complete sum of his £25k honor cash to the Music Venues Trust, which functions to protect the United Kingdom's independent concert spaces.

The star was awarded the cheque on October 16 as his new release People Watching was declared the best record of the previous year.

The musician has opted to hand the money over to the Music Venues Trust, in recognition of the essential function local spots had in his initial steps.

"I couldn't be pursuing this success if it weren't for all the performances I did around the area, and elsewhere, when I was beginning," said Sam Fender. "These locations are renowned, but they are facing challenges."

From early 2023 onward, more than 150 of these locations have ceased operations – roughly one-sixth of the total UK scene.

Recently, major artists including Pulp, Coldplay, Katy Perry and Ed Sheeran have all backed the trust in its efforts to support the industry, by including a modest fee to their ticket costs, which benefits independent venues.

Sam Fender also participated, generating in excess of £100,000 on his recent tour to assist 38 small stages across England, Scotland, and Wales.

These funds helped spaces that were dealing with imminent closure due to issues caused by water damage, fire incidents and bereavements, as well as licensing issues, conflicts and noise complaints.

Other venues received financial assistance in improving facilities and technical equipment that positively impacted performers and concertgoers.

"The notion that funds from concerts in large arenas supports the local stages, where it kicks off for performers like me, is just sensible," Fender has commented.

The band Pulp performing
The group are one of the many acts who gave their award winnings to good causes

The musician is not the first artist to give his award prize money to charitable organizations.

Back when they won the prize in the year 1996 for their album Different Class, lead singer Cocker stated that the band would contribute their winnings to the non-profit War Child.

In 2002, artist the artist divided her award among several charities, including the children's charity and a charity for Sickle Cell.

"Additionally, I gave a grand to my local community centre, to their gymnastics class, because I trained in gymnastics when I was growing up and they required updated gear," the artist explained to the media.

In recent years, Ezra Collective contributed their funds to the local youth club that supported their group, alongside other independent music bodies.

Also the 1994 recipients the group donated their award to a charity for MS after a friend was identified with the disease.

"Receiving the award was quite enough," said singer Small. "The cash was the bonus but we didn't require the cherry, because we had the main prize. So our success touched another person's life."

In the past week, the MVT revealed it had saved a couple of grassroots venues in that region, by bringing them into public stewardship.

One venue in Southampton and the other in the city were bought under the community ownership initiative, which is supported by a national body and supporters who buy "shares" in the properties.

Written by

Chad Berry

A wellness coach and mindfulness advocate with over a decade of experience in holistic health practices.

Insight Circle

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